- IJM Land | High-Impact OOH Visibility Along NPE Highway
IJM Land reinforced its brand presence through a high-impact out-of-home billboard located along the NPE Highway. Positioned on a pedestrian bridge, the large-format display delivers strong visibility across multiple lanes, reaching consistent daily traffic along one of Klang Valley’s key routes.
The campaign execution was supported by JEV Integrated, ensuring strategic placement and clear messaging suited for highway viewing. This approach supports sustained brand recall while maintaining a clean and premium visual presence.
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